No, not that kind of disco! Trends are the buzz words you hear everywhere like ‘the internet of things’ or ‘the aging population’ Discontinuities are big events that change things e.g. the 2008 economic crash or even the London Olympics

1. Read or select some of the interesting trends and discontinuities featured below – start with the ones you find most interesting

2. How could some of these chosen trends impact the ABB Drives sales process? What developments or ideas could help the business in making sales, in specifying or supporting installations?

3. When you are ready, submit any ideas you have using the button on this page

Inspiration for Trends & Discos

Turning a virtual sales experience into real sales

"2017 will be the year where VR becomes normalized, where the sudden influx of consumers will meet a virtual tidal wave of content developed by both small and large studios alike, facilitated by the big guns behind the Vive, PlayStation VR, Oculus Rift and more," says Andrew Abedian, level designer at Survios.

How could ABB Drives leverage VR in the B2B sales process?
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